The Beautified Project is an English-language Melancholic Alternative Rock band formed in London in 2005 by singer/songwriter Andre Simonian.
The permanent members of the band are Andre Simonian, Armen Shaverdian, Arlen Shaverdian. The Beautified Project is the first internationally recognized English-language band out of Armenia.
In 2010, the band released its 2nd official album ‘Beyond the Butterfly’ to a critical acclaim. The first single off the album ‘Butterfly’, became the band’s biggest hit to date, gaining them a place on MTV. The success of the album was followed by several successful concerts in London, Vienna, Georgia and Armenia. During the band’s UK tour, the international branch of BBC made a documentary about The Beautified Project.
In May 2011, The Beautified Project recorded a duet, ‘Broken Smile’, with the lead singer Mick Moss of the world-known English Melancholic rock band Antimatter.
In December 2011 the band signed a deal with St. Mongoose Entertainment, becoming the first rock band out of Armenia who got signed with an American Record Label.
In 2011 The Beautified Project recorded a cover of the famous Armenian song KILIKIA which became the most watched rendition of that song on youtube.
In 2012, The Beautified Project won a national award in Armenia as The Best Armenian Rock Band.